WCRTFB Logo Design

The Winnebago County Regional Tourism Facility Board (WCRTFB) was formed in 2013 to boost tourism, job growth and citizen well-being through sports, arts and entertainment. I was tasked with designing a logo to reflect the board's goals, inspired by their first initiative, Reclaiming First. The result was a burst of energetic strokes forming the shape of a star and breaking up the long acronym with two colors to help people remember the name easier.